- A potential customer is browsing your Facebook page, taking a look at customer comments and your posts, and they decide to reach out to your chatbot. While you may think a basic 'Hello' is good enough, the truth is that customers don't want good enough. They want to be wowed! From learning the basics of how to create one using a bot-building service, to knowing what features yours should have, and what it should look like, you'll soon be on the way to having basic inquiries on products and services to sales, sometimes within minutes. An interactive chatbot is the perfect tool for any online business. The days of people only being able to call customer service Monday through Friday, 8am - 5pm are gone. Not only do they want answers to their questions right away, but they no longer have to leave their home in order to make a purchase. Technology is here to stay, and customers love how it saves them so much time. Chatbots will save you both time and money, since it takes away the cost of traditional person-filled labor positions. So, if you'd like more information on how to successfully build one, this book is for you!