Entrepreneurship For Dummies

Are you the next mega-mogul?

Get a bright idea, turn it into a business, and grow a company until... Entrepreneurship For Dummies walks you through the whole process, helping you make smart decisions and get to where you want to be, as seamlessly as possible. When you do come across a hiccup--an inevitable part of the journey--this book will be right there with the expert tips and answers you need to put out the fire and keep on climbing. You're curious, you're creative, and change excites you--you're an entrepreneur. Make it count, with this Dummies guide.

Inside...

• Entrepreneurship explained
• Identifying feasible ideas
• Finding people who will help
• Business planning and marketing
• Growing and scaling companies
• Developing a financial plan
• How to innovate consistently
• Avoiding common mistakes