23.95
Growth is now the first thing that investors look for in assessing and valuing companies. HACKING GROWTH is a method for growth that involves cross-functional teams and continuous testing and iteration. It focuses on customers - how to attain them, retain them, engage them, and monetize them - rather than product. This book deals with this topic.
- : Morgan Brown, Sean Ellis
- : Ebury Publishing
- : 9780753545379
- : Engels
- : Paperback
- : 320
- : april 2017
- : 390
- : 232 x 155 x 24 mm.
- : Bedrijfsinnovatie; Bedrijfsstrategie; Management en managementtechnieken; Ontwikkelingseconomie en opkomende economieën; Verkoop en marketing; Zelfhulp: carrière en succes