Truth, Lies, and Advertising
Engels
320
49.95
Jay Chiat, founder of the prestigious Chiat/Day advertising agency (which created campaigns for the Energizer Bunny and Fruitopia) called it "The best new-business tool ever invented.

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  • : Jon Steel
  • : John Wiley & Sons Inc
  • : 9780471189626
  • : Engels
  • : Hardcover
  • : 320
  • : maart 1998
  • : 582
  • : 237 x 163 x 28 mm.
  • : Adweek Magazine Series
  • : Adverteren